Bird's Eye Viewpoint offers a fresh perspective from the inside out. Get a behind-the-scenes look at the people, progress and passion driving the poultry industry forward. From industry insights to staff stories across USPOULTRY's communications, environmental, education, regulatory, HR & safety, research, IT and membership teams - this is your all-access perch to see what's hatching in our world.

Denise Heard

Denise Heard

Mar 9, 2026 - 5 min read

Latest Findings Detail How the U.S. Poultry Industry Uses Antibiotics Responsibly

The updated findings highlight long-term reductions in antibiotic use, as well as the challenges producers face when responding to disease outbreaks.

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Hannah Keck

Hannah Keck

Mar 2, 2026 - 3 min read

Passing the Microphone: Investing in the Next Generation of Poultry Leadership

The goal is simple but important: create intentional space for emerging professionals to engage, learn and be part of the broader industry conversation.

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Denise Heard

Denise Heard

Dec 1, 2025 - 5 min read

Artificial Intelligence System for Analyzing Broiler Activity Index

The USPOULTRY-funded aimed to develop a web-based AI system for analyzing broiler activity index with three main objectives.

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Paul Bredwell

Paul Bredwell

Dec 1, 2025 - 10 min read

American Prosperity Above Regulation

It is the Executive Branch’s policy “to be prudent and financially responsible in the expenditure of funds, from both public and private sources, and to alleviate unnecessary regulatory burdens...

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Hannah Keck

Hannah Keck

Oct 23, 2025 - 6 min read

Behind the Scenes of the Largest IPPE Trade Show Floor Yet: An Interview with Gwen Venable

As anticipation builds for the 2026 International Production & Processing Expo (IPPE), excitement is reaching new heights. The show is shaping up to be the largest in IPPE history.

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