News & Views January/ February 2019 Edition

John Starkey IPPE: Where Does the Money Go? Many of you have just attended our (later than normal) IPPE, in February this year due to the Super Bowl. Many of you may also wonder who profits from the show, beyond the obvious—the hotels, the restaurants, the cab and Uber and Lyft drivers—maybe you were even daring enough to rent the motorized scooters that seem to have become ubiquitous in Atlanta overnight. But, at the end of the day, the profit made at the show itself primarily (90 percent) comes from the exhibitors on the trade show floor. They buy that space from IPPE, with its three partners, USPOULTRY (managing partner), AFIA and NAMI. So the profits, or net revenue as the IRS calls it for non-profits like us, goes back to the three partner organizations and is reinvested directly back into industry. For our part, we used that net revenue as follows: USPOULTRY USPOULTRY Foundation So, when you next wonder where the revenue goes, remember, it comes directly back to our industry to undertake the critical projects and programs that our Board of Directors—27 industry leaders— identify. Thank you for attending, and please support our exhibitors. John Starkey, PE President jstarkey@uspoultry.org PRESIDENT’S COLUMN John Starkey, PE President USPOULTRY JAN/FEB 2019 I NEWS & VIEWS I 1

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